• Skip to main content
  • Skip to secondary menu
  • Skip to primary sidebar
  • Skip to footer
streamedTV

streamedTV

All the latest news about your favourite web and app based TV services

  • Home
  • Articles
  • Advertise

Netflix and IP – Why proxies and VPN’s are banned

28th July 2016 - StreamedTV

January 2016 saw the TV streaming giant Netflix ban the use of VPN’s and proxies to stream television programmes and movies that were unavailable in the UK.

We spoke to the intellectual property experts at Morningside IP to find out exactly why Netflix kicked up such a fuss when it comes to protecting their intellectual property.  

Using a proxy server or similar software gave Netflix users access to a far wider selection of titles than the standard Netflix subscription. However, when you look at the fine print, this action violates the terms of service that users agree to when they set up a subscription.

VPN software works by passing your internet connection through a third party before connecting to the server. Usually, VPN’s are used to mask IP addresses, therefore hiding the physical location of a computer.

Netflix: How IP fits into the model

As part of the overall business model, Netflix is aggressive about using its patents to ensure that it keeps its advantage over competitors. For example, in 2006 Netflix filed a patent infringement lawsuit against Blockbuster seeking to halt its rival’s online rental operations.

With respect to the streaming service, Netflix draws up deals with the owners of the programs as they have the full and final rights to their shows. However, Netflix also demands the rights to reproduce the content (via streaming) which means they need a license for reproduction.

Netflix is extremely strict in terms of their patent registration history, from the mail order DVD service that started Netflix, down to their banning of VPN use.

Licensing Issues

A comment from David Fullagar, the VP of Netflix focuses on the issues Netflix as a company is having when globally licensing content.

A recent investigation in the UK revealed that the average British Netflix user pays 6% more per month and receives 86% less content (movies and television shows).

One way which Netflix could solve the problem is to harness its power as the largest streaming service to put pressure on the program creators to grant licenses globally, rather than only for specific countries or regions.

That would make it less likely that users in locations with limited content will employ underhanded tactics to access the content they want to see.

Share this:

  • Twitter
  • Facebook

Tagged With: Netflix

Primary Sidebar

RECENT UPDATES

Apple TV+ is bringing Friday night Major League Baseball to fans in 8 countries including the UK

Prime Video Releases trailer for All The Old Knives starring Thandiwe Newton and Chris Pine

Disney+ to launch ad-supported price plan

ITV to combine BritBox and ITV Hub into AVOD and SVOD service 

Paramount+ confirms new UK original drama commission

STV Player and Sony Pictures Television strike drama deal

Tags

Britbox Disney+ iPlayer Netflix Now TV Prime Video Rakuten UKTV Play

Footer

ADVERTISING OPPORTUNITIES

We’re pleased to offer a number of advertising opportunities to high quality brands including sponsored content, competitions and advertising placements.

Please contact us for details.

MORE FROM US

Copyright © 2022 · All Rights Reserved · Contact Us · Copyright · Terms of Use · Privacy Policy