NOW TV – which offers contract-free access to Sky’s popular TV, sport and movie channels – is launching its own streaming stick.
The service already has several models of set top box and is also available as an app on various smart TVs, connected platforms and mobile devices.
Powered by Roku and including Voice Search capability to help users find their favourite content, its new stick is priced at just £14.99 – £25 less than Amazon’s Fire TV stick.
It’s also available as part of a bundle which includes a two-month NOW TV Entertainment Pass – offering access to a range of premium channels including Sky Atlantic – for £19.99.
Alternatively it’s available with a one-month Sky Cinema Pass for £19.99, or a one-month Sky Sports Pass for £29.99.
Gidon Katz, Managing Director, NOW TV, said: “If you’re looking for a flexible way to stream great TV, contract free, our plug-and-play NOW TV Smart Stick is the cheapest in the UK.
“Just add one of our content passes to stream premium live sports, binge over 300 Box Sets, watch a new movie premiere every day, or keep the family entertained with thousands of kids episodes.”
Later this year NOW TV will allow users of its mobile app to download content to their device and will start offering full HD on live and on demand content.