Two new streaming channels from UK broadcaster Channel 4 are now available in the US via Tubi, Plex and Xumo Play.
4 Adventure will offer a range of reality and documentary programmes centred around survival challenges and endurance such as Shipwrecked and The Island With Bear Grylls.
4 Emergency will give viewers a unique insight into the frontline of British health and emergency response systems featuring programmes such as 24 Hours In A&E, Emergency Helicopter Medics, Emergency Rescue: Air, Land & Sea and Paramedics: On The Frontline (999: On The Frontline in the UK).
Launch of the channels is part of Channel 4’s strategy to diversify its income sources.
Channel 4’s Head of Streaming Editorial, UK & International, Alex Wall said: “Launching our first ever international channels is a pivotal moment for Channel 4 and opens up a huge range of exciting possibilities.
“These channels will introduce US audiences to popular shows that embody our core brand values, bringing Channel 4’s unique tone of voice and our rich British culture to the US FAST market.”
The broadcaster says it has further deals “in the pipeline”.