ITV has struck a deal to include “hundreds” of hours of factual and entertainment content from Channel 5 and Comedy Central, both owned by Viacom, in the UK version of Britbox.
As announced earlier this summer, the UK version of the service is 90% owned by ITV with the BBC taking a minority 10% holding.
Under today’s deal with Viacom, box-sets from Channel 5 can appear on BritBox following a 30 day catch-up window on the My5 service.
ITV says the extra content “strengthens” its previously confirmed library which will include Victoria, Happy Valley, Broadchurch, Les Miserables, Downton Abbey, Love Island, Famalam, Cleaning Up, Gentleman Jack, Gavin & Stacey, The Office and Benidorm, all of which will be available at launch or shortly after “when licences with other SVODs end”.
Reemah Sakaan, Group Launch Director for ITV SVOD, commented: “We are thrilled to announce that another British Public Service Broadcaster is joining BritBox, ensuring that we offer viewers the very best of British creativity across a variety of genres.”
BritBox will be available for £5.99 per month in HD and across multiple screens and devices.